This years PromaxBDA Conference was held in our home of Los Angeles and we are proud to announce that NuContext contributed work to TWO award winning campaigns for USA Network!

The bronze award for best Program Promotional Campaign for Content Promotion went to the Character Approved Campaign.

In addition, the bronze for Public Service Announcement for Content Promotion went to the Characters Unite Pledge campaign.

We are extremely proud to have been a part of both of these awesome campaigns and extend our congratulations to USA Network and all of the other amazing work that was presented and recognized at this years PromaxBDA Conference.

Road gig! We’re very excited to be traveling across the country to New York City to work with Chiller on their first shoot to promote the network.

We’ve got a great shoot in the works and some awesome concepts to put together. This project is going to be a lot of fun – and at points creepy – which makes them a perfect fit for the network! Stay tuned for more details.

There’s no bigger star in the Disney camp today than Hannah Montana. Last month, we teamed up with Disney again to shoot new image spots to support Hanna Montana’s final season Hannah Montana Forever.

With a beautiful, built-from-scratch set, we had an amazing time working with the entire cast of the show including Miley and Billy Ray Cyrus.

Check out some of the production photos while you wait in anxious anticipation for the final spots!

Disney came to us for help promoting their new movie StarStruck with up and coming talent Sterling Knight, Brandon Mychal Smith and Anna Margaret! We took over the Key Club in Hollywood, California and transformed it into an energy filled venue for a sneak peek at the new movie complete with live performances from Sterling and Anna and hosted by Brandon.

The spots came out great! Take a look.

Check out some of the behind the scenes photos from the shoot below.

From film directors to musicians, chefs to non-profits – the world is full of characters. We teamed up with USA Network to cut a series of pieces highlighting some of the most iconic characters in their fields. These spots give you an inside look into what makes the creative and unique brain tick.

USA interviews Kathryn Bigelow (director of the Academy Award nominated film Hurt Locker), Billie Joe Armstrong (songwriter and guitarist for Green Day), Yves Behar (product designer and the designer behind the One Laptop Per Child computer) among many others and we show you why they are all Character Approved.

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